Giving Even Recklessly-er in 2012

January 6, 2012 in music by timfthornton | Permalink

Now that 2011 is over, I’m thinking about our effort to give 10,000 CDs away to ministers, missionaries, and Christian workers by 2012. We didn’t come anywhere close to hitting our goal. The best we can tell, we got to about 12%.

I’m really pleased with that for a couple of reasons.

1. You chose to give well over a thousand free downloads of our music away to people you really care about. One of the best parts was seeing the notes of encouragement you sent to one another alongside the downloads and to hear about the encouragement you draw from the music. That makes Laurie and I feel honored and humbled, so glad to be a part of what God is doing in the world through you and your people.

2. We set a goal that was too big for ourselves. We dreamed something that we couldn’t do without God and without you. I think that is very important. So rather than calling it quits, we’re stepping it up.

Giving Even Recklessly-er in 2012

For a long time we’ve enjoyed having suggested donations (not fixed prices) for CDs at our live events. We love being free to give and free to receive.

In that same spirit we’re embracing a self-determined pricing model for all our albums online, with the goal of getting the music God’s given us into more ears. And hearts, through the ears.

Now on our music page you can choose to pay zero for downloads (and join our email list), or if you want to sow something back into our ministry we’ll receive it gratefully and put it to good work.

I can think of three good responses to this.

1. Think of someone you care about and take a minute share one of our albums with them.

2. Post a favorite song with a quip about why you like it on your social network.

3. Do nothing because you are so zen.

If you like options 1 or 2, there’s a button on our music page that makes it really easy to email or post a link. Click this image and observe. In Facebook it even creates a little audio player, not just a link. Slick.

Thanks for being a part of what we do, and more importantly, what God is doing. We hope this empowers your generosity even further. Have fun sharing!

Visit the music page.